Penetrate a covetable market through community-centric magazines

Penetrate a covetable
market through
community-centric
magazines

Combine the glossy tactility of high-end magazines with micro-targeted marketing. Be received by educated homeowners with expendable income. Town-specific.

You may be cross-published in towns within 30 miles of my locus.

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If your neighbor is depicted on the front cover of a local magazine in Middlesex County NJ with a concomitant feature story, then you are likely to shelve that issue and consult it monthly rather than dispense with it. Unlike mailings, community magazines, by dint of their intimate, hyperlocal ethos, are imminently archivable. As you leaf through it, you encounter industry-specific articles authored by the owners of proximate businesses flanked by their customized ads. You reciprocate the education from the local businesses in Middlesex County NJ advertising in your neighborhood magazine by patronizing their products and services when you need them. But even when you don’t, they signal an enduring and caring presence by surrounding thematically resonant resident submissions, which include photographs, poems, artworks, and lifestyle-oriented posts.

Local businesses advertising in magazines in Middlesex County NJ make their products and services inextricable from the output of their communities through a consistent pairing. The advertisements of local businesses in Middlesex County NJ acquire sustainability.

Local magazine advertising in Middlesex County NJ constitutes an ethnographic artifact for that town, not an ad book. We eschew all forms of unanchored or incongruent advertisements by keeping the ad-to-content ratio as close to 1-to-1 as possible. Wherever the advertisement of a local business in Middlesex County NJ adjoins that of another on a page in the magazine, it bespeaks a business partnership. The formal menswear wardrobe consultant who appears next to the funeral home proprietor under a community blurb on holiday floral arrangements creates synergy. Because of a supportive nexus, the two can cross-market.

Local magazines in Middlesex County NJ open up business-to-business opportunities also by conferring exclusivity to one business per specialty. The mortgage broker designated as the sole expert in that locality can partner up or exchange referrals with the expert realtor so that a real estate team is founded. All business articles are edited at the syntactic and lexical levels. We exhort minimalist ads that minimize verbiage and maximize impact in the local magazine in Middlesex County NJ.

We purvey copywriting services in Middlesex County NJ not only for local businesses advertising in local magazines in Middlesex County NJ and throughout Central NJ but also for freelancers, aspiring fiction/non-fiction writers, academics, medical professionals, and galleries or museums.

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About the Author

  • Annie Lure is a writer and aesthete.
  • She publishes a lifestyle magazine, Milltown Living, for which she curates noteworthy local businesses, branding them via their own aptly written, industry-specific articles to wealthy homeowners.
  • She also cross-publishes to other upscale, hyperlocal magazines within 30 miles of her locus.
  • She owns a poetry salon, Lipstick Shtick LLC. Its exclusive clientele comprises artists of various disciplines.
  • She provides copywriting and proofreading services to private clients.
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